Personal Branding

Branding Focus

Pick a brand that is true to who you are, but serves you in your current position

A Leader in VR

I know what is happening in VR and how to best make use of it.

Founder at Equal Reality
Internationally Awarded
Working in the space for 10+ years

An Ally

I use my position to support vulnerable groups.

I dedicate my life to this.
It is the work I do
It is the company I started.
It is who I am.

A High Value Artist

Delivers powerful messages in creative and innovative ways

Creative
Innovator
Story Teller
Technical

Traits of my personal persona I want to emphasis

Powerful

Serious

Credible

An unstoppable force

Can do anything

Genius

Technical

Deep Expertise

Creative

Fun

Innovative

Open Minded

Thinks Differently

Adventurous

Inclusive

Respectful

Friendly

Considerate

An Ally

Professional Bio

Dating Bio

Skating Bio

Do I need these?

TV Bio - Press
Adventure Bio - Sports

Personal Persona

Adventurous

Fun
Courageous
Hardcore
Inspiring / Motivating
Pushing Limits
Active
Body control
Sporty
Traveler

Creative

Open Minded
Passionate
Flexible
Artistic
Unpredictable
Out of the box
Open
My own path
Different
New
Free
Non-Traditional

Capable

Makes good decisions
Can do anything I put my mind to
A Leader
Technical
I become what I need/want to be
Problem Solver
Fast learner
Self learner
Diverse set of skills
Smart / Wise / Intelligent
Skillful
A team member

Intentional

Strategic
Serious
Forward Thinker
Always improving
I mean what I say
Confident
Attractive of good things
Strong community of good people
Lives in the future
Innovative
Driven

Considerate

Community
Respectful
Honest
Inclusive
Sharing
Teacher
Compassionate
Trust Worthy

Friendly

Approachable
Love for people
Love for nature
Love for technology and progress
Love for humanity
Of Integrity
Humble
Respect Worthy
Loyal
Easy to know me
Good communicator

Confident

Free
Attractive
In control
Passionate
Safe Space
Powerful
Sexy
Flexible
Respectful
Strong
Intentional
Wild
Creative
Open Minded
Dancer
Body Control
Artistic

Branding I like

In my circles

Leonie Sanderson

Trust Worthy. Credible. Considerate. Experienced. Social Focus, Intentionally, Intelligent, Listener.

Someone who I always trust feedback from for the most difficult of topics. Particularly around inclusion, and social issues.

Meow Ludo Disco Gamma Meow Meow

Hacker. DIY. Super Technical. Speaks with intent. Confident. Makes Noise. Knows his values. Is true to himself. Made a big name for himself. Open minded. Creative. Crazy. Meme lord. Respectable. Intelligent. Able to back-up what he says.

Someone who has the experience in building a global brand as a name in the tech industry, and done it in a way that I want to replicate. Mixes brand and many faced personal identity.

Dr Yolandra Hancock

Entrepreneur. Dr. Social Impact. Breaking Glass Ceiling. Powerful. Eloquent. Respectable. Highly Intelligent. Professional

Vanessa Castañeda Gil

Entrepreneur. Game Developer. Defining Herself. Story Teller. Gets shit done. Gets support.

John Hatton

Social Impact. For the People. Corruption Fighter.

Prof Stephen Hill

UN Ambassador. Access to Educational. Art. Supporting Vulnerable Groups. Global Impact.

He is a great story teller. Humble. Intelligent. Well researched.

Line KG

Energetic. Makes shit happen. Capable. Friendly. Fun. Loves Life.

Ven Juewei Shi

Relaxing. Patient. Respectful. Humble. Technical. Capable. Welcoming. Peaceful.

Outside of my circles

Jacinda Ardern,

Leadership, Compassion, Down to earth, Communication. Genuine. Community. Present.

Alexandria Ocasio-Cortez,

Leadership, Compassion, Communication

Bernie Sanders

Leadership, Compassion, Uncompromising.

Peter Norman,

An ally, self-less, humanity stronger than an Olympic medal

Tony Hawk,

Relatable, Genuine, Skilled, Pushing Limits.

John Oliver

Communication. Engaging. Well-researched.

Andrew Yang,

Vision, Technical. Futurist.

Sammy J,

Creativity. Communication

Nats What I Recon

Honest. Genuine. Caring. Supportive. Doesn't give a fuck.

Leo Moracchioli

Creative. Technical. Skillfull. DIY. Musical. Fun. Silly. Passionate. Genuine.

Oober Butler,

Hacker, DIY, Communication.

Bob Ross

Chill. Calming. Creative. Caring.

Fictional Characters

Fin The Human

Adventure Time

Energetic. Fun loving. Adventurous. Courageous. Out of the box.

Donkey

Shrek

Always Incredibly Sincere.

Self actualized.

Doesn't care about external pressures on him. Doesn't need outside influence.
Totally comfortable being exactly who he is.
Musical, always singing.
Appreciates the little things in life.

Uncle Iroh

Avatar The Last Air Bender

Compassionate. Supportive. Wise. Humble.

William Wallace

Brave Heart

A leader. Courageous, righteous, and seemingly unstoppable. Fearless. For the people.

Kvothe

King Killer Chronicals

"I have been called Kvothe the Bloodless, Kvothe the Arcane, and Kvothe Kingkiller. I have earned those names. Bought and paid for them.

But I was brought up as Kvothe. My father once told me it meant "to know."

I have, of course, been called many other things. Most of them uncouth, although very few were unearned.

I have stolen princesses back from sleeping barrow kings. I burned down the town of Trebon. I have spent the night with Felurian and left with both my sanity and my life. I was expelled from the University at a younger age than most people are allowed in. I tread paths by moonlight that others fear to speak of during day. I have talked to Gods, loved women, and written songs that make the minstrels weep.

You may have heard of me."

Branding Guidelines / Tips

Talk about other people as if they are in the room with you.
Avoid public opinions outside of expertise.
Be ready for anything you say to be on the front page news.
Speak to what you're confident with, with confidence.
- - If you have to acknowledged its not your expertise, maybe its not worth commenting at all.
Be yourself.
Pick the hills you want to die on.